AW-

Print on Paper

Art Direction, Branding, Campaign, Film, Print, Product, UX/UI

Reinventing newsprint

From visual and verbal language to marketing and campaign strategy, we have been involved in every element of bringing the Print on Paper brand to life.

After establishing the brand itself and developing both print and web content, we worked on naming and product development as well as running ad-words and analytics. The project is ongoing and we continue to work on new projects with Print on Paper.

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Followers generated
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Newspapers printed
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Consumers

Automated production

We developed a custom software solution for Print On Paper that enabled consumers 
to upload, proof and order their work in real time.

This tool cut down on internal document proofing and enabled consumers to place 
orders with certainty at any time of day.

The built-in pdf checker ran print production validation on each page of the document before presenting a visual proof with recommendations or critical errors back to the consumer – all before they placed their orders.