Award winning
We were tasked by the University of East London to create a piece of flagship content to form a central part of their Undergraduate recruitment campaign – highlighting the university’s unique location in East London as a major USP.
We conducted research that revealed students were feeling disconnected from university life due to the lasting effects of the pandemic and the cost of living crisis. We identified a perfect opportunity to use content to reignite a passion for exploration and city life in students, while also addressing our institutional goal of advertising our location and reaching new audiences.
From this we created an interactive map of East London that tells showcases the best the area has to offer through current students and alumni.
