Stand out design
AW-London worked alongside the University of East London (UEL) to build and manage an internal team to oversee the delivery of a complete brand overhaul for the university.
As part of this new brand direction, AW-London designed a radical new approach to the university’s prospectus – designing a document that stood out from competitors and drove applications to all courses.
AW-London did everything from setting the overall creative direction and photography, to arranging structure and page layout, copy and print procurement.